Are you looking for an extra incentive to attend IOTSWC23?

Starting off the year with good news: The IoT market is expected to grow 18% in 2023, reaching more than 14.4 billion active connections. Predictions by IoT Analytics estimate that there will be more than 27 billion connected devices by 2025. With that growth and changing market conditions due to energy prices and the global geopolitical situation, innovation is served. And this is where the IOT Solutions World Congress (IOTSWC) comes into play. The event to be held in Barcelona from 31st January-2nd February will showcase the latest IoT advances to improve business outcomes. It’s an unmissable rendez-vous to stay ahead of the game.

IoT technology is disrupting the industry. For good. Healthcare, Smart Factories, Energy and Utilities, Smart Cities, or the Connected Transportation sector benefit from sensors, gateways, cloud, and analytics to offer better products and services.

Figures speak for themselves: The value of the market for IoT-enabled health devices is set to hit $267 billion in 2023. One of the most important game-changers is the use of wearables and in-home sensors to allow healthcare professional to remotely monitor patients, which will make more real the virtual hospital concept. In this sense, connected inhalers, ingestible sensors or connected contact lenses give a number of new possibilities.

On the same token, the global IoT in smart cities market will reach $312.2 billion by 2026, powering revolutions enabling virtualized environments to know whether they work before deploying them; and the smart transportation market is expected to grow at 17.1% during the forecast period of 2023-2028. We won’t overwhelm the reader with more figures. We won’t say we will see flying cars either. Not yet. For now, the big bet of connected cars should be on systems to reduce CO2 balance, let alone security. Transport accounts for 24% of global emissions, so dealing with the climate emergency is mandatory.

In any case, the IOT Solutions World Congress will give attendees the opportunity to explore the latest IoT offerings in these areas and discover firsthand demonstrations to understand how they apply to specific use cases.

Having the possibility to debate pressing issues facing various industry sectors through congress sessions with keynote speakers is also a crucial part of the event. This year will be a busy one on the legislation aspect. The US has stated that it hopes to have standardized security labelling in place for consumer IoT device manufacturers. The United Kingdom is expected to introduce its own Product Security and Telecommunications Infrastructure bill. The European Union wants to regulate how data can be collected, where it can be stored, and what to do against breaches. And China is also putting policies in place to allow the widespread adoption of IoT across the country. IOTSWC23 is then a good opportunity for asking professionals how these regulations will affect businesses so far.

Aside from legislation, the key to the future-proofing industry, how to face the challenges of Net Zero targets and rising energy costs and how to reinvent businesses in these challenging times will be some of the top-notch topics discussed in the congress, not to mention cybersecurity. The more connected devices there are in our environment, the more doors and windows are opened to attacks. How to step up the fight to protect our devices and data will be the main theme of the Barcelona Cybersecurity Congress 2023 (BCC23), which is a not-to-be-missed co-located event of IOTSWC23.

Overall, attending IOTSWC can be a great way to stay motivated and inspired about the possibilities of cross-sector solutions. Moreover, there will be testbeds for hands-on experimentation, side events organized by partners and a gala to celebrate innovation: The Industry Solution Awards. So, don’t forget to put something to dress up in your suitcase.

If you still need more information, the complete program and keynote speakers are available on our website. Check it out. The countdown is on. Stay tuned.

Pedro Mier

Pedro Mier holds a degree in Telecommunications Engineer ing from the Polytechnic University of Catalonia, MBA from ESADE and PADE from IESE. He is currently President of AMETIC (Association of Electronics, Information Technology and Telecommunications Companies of Spain), Shareholder and Chairman of the Board of Directors of TRYO Aerospace & Electronics, Board Member of the Premo Group and Committee of CTTC. member of Space Angels Network and Member of the Sc ientific Advisory