Ollie Smeenk

When a customer enters the world of IoT, he ends up in an ecosystem with a large amount of different players. Big players, small players, consultancies, semi-conductors, module makers, hardware manufactures etc. All these different players are trying to find out what role they currently have and what role they should have. This leads to an extremely dynamic IoT market, where roles can change pretty fast. Semiconductors are experimenting with stepping in the market of IoT platforms, module makers experiment with reselling connectivity etc. This panel discussion will focus on how big corporations struggle to work with small partners/ small niches companies and offers advice on how companies can expand their previous roles when it comes to IoT.